Shocker! MobiTV customers prefer larger, easy to see displays

Published Aug. 17, 2010 at 8:53 p.m.

MobiTV wants you to know that its ESPN Mobil TV offering had 100 percent uptime during the recent World Cup. Also, it's parsed some of the subscriber data that it accumulated during the tournament, and the analysis is in: subscribers with 5-inch displays watched an average of 118.2 minutes of soccer, while those with 2-inch displays watched almost half that (about 61.1 minutes on average). That's right: people with displays that are large enough to actually see what's goin' on will watch more TV than those with displays roughly the size of a postage stamp. Also presented here is viewing time-per-platform (Android wins at 125.7 average minutes / viewer, while WinMo takes up the rear at 62.7 minutes), and adoption markets (LA has the largest number of subscribers, followed by New York, Chicago, and San Francisco). It looks like all this is putting poor Norman to sleep here, but if you're interested in the specifics (and you want to learn the difference between a "sophisticated" tweenager and a regular ol' tweenager) check the PR after the break.

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Shocker! MobiTV customers prefer larger, easy to see displays originally appeared on Engadget Mobile on Tue, 17 Aug 2010 15:53:00 EST...Please see our terms for use of feeds.

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